Written by Jess Silver, Founder of Flex for Access Pursuing fitness- based training in a gym setting at a high-performance level, has long been thought of as something that a specific type of person does, who is part of a specific demographic; one who already had exposure to exercise and sport performance, is an athlete, or businessperson or the individual who is seeking a way to lose weight. This siloed and divisive understanding needs to evolve, and it is required that there is more education for fitness industry professionals to understand that access to gyms and fitness programming needs to be

Chances are you’ve set yourself some exciting career goals for 2024: new clients, increased revenue, learning and teaching a new type of class, etc. Goal setting with clients is a big part of our jobs and I know we do it well as fitness pros, but I also suspect we fall into the trap of outcome-oriented goals when it comes to our careers and businesses.  Let’s avoid this goal-setting trap by setting the oh-so-critical process-oriented goals that will propel us toward success!  We’ll use the following example which you would of course adapt to the goal you’ve set for yourself and

I did the math: 254, that’s how many workplace workshops I’ve presented since 2020. That means I’ve not only had the pleasure of sharing health and wellness with over 10,000 people looking to improve their well-being, but I also developed a revenue stream that is so cost-effective I’m able to keep my career sustainable and profitable. You can too, and here are the guidelines to follow: 1) Be aware that organizations have turned many human resources departments into “people and wellness” as they strive to recruit and keep top talent. They allocate time and budget to the physical and mental health

Our clients’ health and wellness needs have moved beyond workouts focused solely on physical health, and we are perfectly poised to meet their needs. With services including healthspan and longevity, recovery and sleep, stress management and mental health, and so much more.​The global wellness market is worth $4.4 trillion and is expected to reach $7 trillion by 2025. A Global Wellness Institute (GWI) study reveals that for every annual increase of around $800 in wellness spending per person, happiness levels rise by 7% and life expectancy by 1.26 years.​Distinguishing between fitness and wellness helps us see how to integrate our current

We all feel it; the pressure to post “something” on social media when we’re drawing a blank. Most of us didn’t become fitness professionals out of a burning desire for content creation yet here we are, feeling like we compete with influencers with huge audiences and a constant stream of ideas for posts/reels/stories/shorts/etc. on social media.  I’ve been there, and so have all my career coaching clients. Here are my top tips to ease the frustration and a couple of fresh ideas.  Social Media Top Tips Consistency matters more than frequency  Most fitness pros who don’t really use social media say

Have you experienced the “oh geez” feeling after being told by a potential client that your rates are too low? It happened to me a couple of weeks ago. I pride myself on pricing my services based on my confidence in my value, and I coach my career clients to do the same. Imagine my surprise when I quoted a corporate virtual Chair Yoga at $500 and my client replied, “wow, that’s cheap!”.  My first reaction after getting off the phone was happy that I landed the gig, then “wait…what??.  After some reflection, I came to three realizations I’m happy to

Less daylight, big credit card bills arriving, increased workload thanks to January fitness goals, etc. No wonder heading back to work after the December holiday season has us feeling stressed out! Close to 80% of workers in North America feel stress on the job, and nearly half say they need help in learning how to manage stress.   Are mental health workouts the answer? Mental health gyms or mental fitness studios have been popping up to meet the demand for mental health support. Check out this article to read about what services they offer and what qualifications their professionals have.  We

Should you work for a gym or studio where the hourly rate proposed or even the top of their wage band will never match your value? Maybe, but only if you’re taking a fresh look at compensation and think beyond the hourly rate.  It might be the gym you’ve worked at for a while or a new facility that’s looking for staff; if you feel connected to their brand, culture, and member experience it might be worth discussing future earnings that get you closer to the compensation you deserve.  NEGOTIATION TIP #2 Take a fresh look at compensation: Consider other means

To my fellow fit pros: feel free to share this blog and list with your loved ones  Two themes will be omnipresent in 2023. Last week, I shared my ideas for growth gifts. Now, let’s talk about recovery. As we spread cheer this holiday season, let’s spoil ourselves and our colleagues while creating a wonderfully successful 2023!  Recovery As the biggest trend in wellness and many fitness clubs setting up recovery studios in their facilities, we owe it to ourselves to focus on self-care and invest in recovery.  Here are some “Santa’s List” suggestions for recovery Gift certificates for «Nordic spas»

To my fellow fit pros: feel free to share this blog and list with your loved ones There are two themes that will be omnipresent in 2023 now that we’ve adapted and relaunched our services toward sustainable careers and businesses. What are they? Keep reading to find out… As fitness professionals, we are dedicated to our clients, but sometimes neglect our own health and wellness needs.  Let’s reward the resilience, adaptability, and compassion we’ve provided consistently this year with some growth and recovery.  As we spread cheer this holiday season, let’s spoil ourselves and our colleagues while setting up a wonderfully