Are you worried your style of training is too niche? Do you know if your brand and your services are clear enough to attract the types of people who can and want to serve? We’ve all been there! Feeling like a fraud when we’re trying to ask for a raise or increase our rates, or even post content on social media. We get stuck in “imposter syndrome” and it sucks. It’s not only keeping you away from your dreams and goals but also not getting you any closer to serving the people who need and deserve your help! There are
An incredibly insightful article written by my friend and Certified Athletic Therapist Mai-Linh Dovan from Rehab-U, I just had to share! These days, everyone wants to sell you the latest, fanciest mobility tool. It’s pretty cool to have the latest tools like vibrating foam rollers and balls, high tech massage guns, colorful cups and scraping tools. Many people still think mobility tools need to be purchased. But tools aren’t necessarily objects. A tool is anything used to carry out a particular function or provide a desired outcome. So before spending money on an implement, best first make sure you are using
Fitness facilities are slowly reopening from coast to coast, and with everything in place to keep staff and clients safe we’re hopeful they will stay open. Are you ready to relaunch? Have you revised your products and services? Your pricing? We need to be incredibly well prepared to serve the clients who will be coming back, welcome new ones and, most importantly, have taken the time to create a brand new “post-crisis” strategy. Our industry will have undergone the greatest transformation since its inception because of the pandemic and the fitness pros who will enjoy lasting success are those who will
Maybe you should quit your job in the fitness industry. We are all being asked to come face to face with the TRUE reasons we became fitness leaders and for some of us the passion has shifted. There are oodles of opportunities in fitness, but there are also industries that have flourished since March 2020 and are heavily recruiting to meet the demand. If what’s required of you to continue in fitness no longer motivates you it’s perfectly reasonable for you to do what’s best in order to provide for yourself and your family. A little over two years ago I
In December, I was asked to be a guest on the Healthy Humans Radio podcast. It was an amazing experience where I was able to have a conversation about using 2020 as an opportunity to grow and adapt instead of stop. Take a listen here (or wherever you listen to podcasts) and share with me if you agree with my stance of opportunity – not obstacle mindset.
Having had the honor of representing Fitness Industry Council of Canada’s Quebec Coalition of fitness clubs and studios through the COVID-19 crisis, here are a few remarkable insights gathered as we worked towards the reopening date of June 22nd. COALITION = COLLABORATION Close to 200 locations joined our Coalition to create a common voice to reassure both the government and public that fitness facilities were prepared to reopen safely. This included club chains, franchise studios, independent gyms, Yoga studios, etc. of all sizes and price ranges. All of them have unique challenges and concerns, but they came together and contributed with
Last spring, I wrote a blog series as a tool to help differentiate between quick burning fads and trends that have staying power. I didn’t want you to spend a moment of your precious time or a dollar of your hard-earned money before reading and reflecting on The Next Big Things: Top 3 Trends for 2020! The fitness education companies have now begun to release their findings for the biggest trends for our industry this year and I was curious to see if my predictions matched the ones of fitness professionals and experts. As you read the survey findings and reports